TL;DR: Park Place Drive-in in Marion, VA, earned $20K+ in additional revenue by partnering with Harvest Hosts. Since 2023, the drive-in has hosted more than 400 RVers, gaining free marketing, attracting out-of-town visitors, and benefiting from positive word of mouth—all with no upfront costs or commitments.
Your Adventure Awaits!
Harvest Hosts is a unique RV camping membership that offers self-contained RVers unlimited overnight stays at 9,600+ unique locations across North America with no camping fees. Stay at farms, wineries, breweries, museums, golf courses, attractions, and other one-of-a-kind destinations while enjoying memorable travel experiences and the peace of mind that comes with knowing a safe place to stay is always nearby.
Drive-in theaters hold a special place in American nostalgia, but in today’s economy, keeping them profitable can be a challenge. What if your parking lot could generate revenue—even when no movies are playing? That’s exactly what Park Place Drive-in did by partnering with Harvest Hosts, and the results speak for themselves.
Park Place Drive-in, a beloved spot in Marion, VA, has been attracting RV travelers through Harvest Hosts, a unique program that connects small businesses with self-contained RVers looking for overnight stays. By simply opening up their lot, they’ve welcomed over 400 RV guests and generated an estimated $20K+ in additional revenue.
“I thought I might get a little extra foot traffic, but didn’t realize I would get almost 400 of them” said Jerry, the drive-in’s owner.
Harvest Hosts is a cost-free marketing platform that introduces your business to new customers. With more than 250,000 RV Members, the program helps small businesses like drive-ins increase foot traffic and sales without any additional costs.
For Park Place Drive-in, the benefits were immediate:
Since joining Harvest Hosts in 2023, Park Place Drive-in has hosted more than 400 RVers interested in supporting their location. With Members spending an average of $30-$50 per visit, the potential revenue for North American drive-ins is undeniable.
“People are coming from all over the U.S. to my little drive-in. It’s truly a win-win situation!” Jerry shared.
Could your drive-in benefit from extra revenue? Download the full case study to see how Harvest Hosts can help.
Interested in learning more about how Harvest Hosts can drive additional revenue for your theater? Visit the website and complete the form to get in touch with our drive-in specialist.
